It hasn't been blown for 5 years? Apple will soon launch OLED TV

Why doesn't Apple TV wait for 5 years? Apple wants to put out a TV! Now you can see that this sentence has a sense of "a few big circles in science and technology is not a reliable event." Indeed, the news that Apple was being produced to produce television is not a day or two. In recent years, it has been used every once in a while. It has become the most common method used by many media and bloggers to cheat traffic. Of course, the author has done it too. A lot. Apple has repeatedly hinted that it will enter this hardware area, but the final result is nothing more, even the analyst who has been convinced that iTV will appear to give up the original idea. Apple TV can't be called out For the smart TV field, Apple can be said to have been a long time. In recent years, as the growth rate of the smart phone market has been significantly reduced, Apple is very much looking for new areas that can be focused on development. Internet TV, which is closely related to future smart homes, has now become a key development direction for many large technology companies. Moreover, according to Jobs's Walter Isaacson's recollection, Qiao Bangzhu used to think of TV sets as Apple's future direction. Apple’s current CEO, Tim Cook, has also published his views on television. He believes that current television products are outdated, as it was outdated in the 1970s, and that Apple believes that so-called smart TVs are not currently Smart (well, many industry players agree) did not really change the product attributes of televisions. The overall experience was not essentially different from 40 years ago. Before Qiao Bangzhuo used to see TV as Apple's future development direction In fact, as early as 2014, Apple took the lead in launching the HomeKit smart home platform in order to cater to the wave of smart homes and smart homes. This can be seen as Apple's layout in the smart TV field. In 2016, Apple introduced the Home application on the IOS HomeKit platform and used Home as a pre-installed software for the IOS. This made it possible for both the industry and the outside world to see Apple's determination to enter the smart home. It is also for this reason that many people believe that the advent of Apple TV is not far off. It is not easy for iTV to subvert the television industry As early as five years ago, Apple had implied that it would launch television products. Cook also always said that Apple believes that good things will happen in the future. People have high confidence in Apple's entry into and subversion of the TV industry, but Apple’s is such a 5 year. Maybe Apple is waiting for an opportunity. Perhaps Apple thinks the current smart features are not mature enough. But these "maybe" perhaps this year will usher in a turning point, with Foxconn to build factories in the United States, so that everything becomes possible. This year is Apple's best time to launch TV Apple seems to have entered the agenda, from the beginning of this year there was news, the global foundry army Foxconn invested 7 billion US dollars in the United States to build a panel factory, sparking the attention of the global public opinion . In fact, Apple is one of the gold owners behind this Foxconn investment. Terry Gou also admitted that Foxconn will launch a joint investment with Apple to set up a display factory in the United States. This panel factory mainly produces large-size panels, not the small-sized ones used by the iPhone. And we must know that Foxconn has acquired a certain strength in the production of OLED panels after the acquisition of Sharp. In the case of Apple's forcing, it is not impossible to produce OLED TVs. Foxconn 7 billion US dollars to build plants in the United States From this we can see that Apple has almost no suspense in its television field. From the perspective of Apple's overall development, it is difficult for iPhone, iPad, and Mac innovation to achieve new breakthroughs, and Apple will also renew its impression of Apple's subversion through new channels. Judging from the current consumer acceptance, TV is still accepted by more people. In areas such as VR and AR, it is difficult to become a mass consumer product within a short period of time because of price, content, and experience. Guo Dong acknowledges that Apple needs a display The news that Apple has entered the television industry with an intelligent inflection point is no longer news. Although Apple has not introduced a hardware TV in recent years, Apple’s smart TV platform and related smart TV plug-ins have long been completed. The biggest news at the moment is when Apple will launch large-screen smart TV hardware. Because, compared to the iPhone, iPad, iMac, iTv can be brought to Apple's next big screen, or full screen ecology. Apple seems to have no suspense when it comes to television What Apple has always taken is to "grab only the core" light asset operations. Even if Apple really enters the field of smart TV, it will not produce its own TV sets, or will give it to a professional OEM company such as Foxconn. In fact, Apple has been in the smart TV hardware and system development, as well as content reserves, etc., have been deployed for nearly a decade, once fully into the smart TV market, China and the world's TV industry will inevitably bring a big sensation. · There are still many problems for Apple to launch TV. Apple TV has already reached the fifth generation this year. It is reported that this new product will fully support 4K. The Apple TV TV box is actually the touchstone of Apple in the TV field. From Apple TV we can see the future direction of Apple TV. Although Apple TV has experienced many years of development, we still cannot purchase it at domestic apple stores or Apple's official website. Currently, we can only purchase through Haitao, and even if it is purchased, the experience is not very good. The new generation of Apple TV is reported to fully support 4K The lock zone is on the one hand, and on the other hand, there is almost no difference between Apple’s content on demand and home-made boxes. If Apple launches TV in the future, it will face the same embarrassment in the country. In addition to its own reasons, if Apple TV enters the country, it will also face a strong encirclement of domestic brands and emerging Internet brands. As far as TV core display technology is concerned, Apple does not necessarily have more advantages than domestic brands; in terms of cost performance, Apple certainly has no advantage over Internet TV brands. YouTube is banned from landing in mainland China The second is television content. In the environment where Internet thinking is prevalent, consumers are more and more concerned about whether or not to buy a TV is rich in content. Take a look at Apple TV's content resources, watch YouTube for free, watch Netflix for a paid account, or rent or purchase movies on the iTunes Store. Everyone at YouTube knows that because there are often politically sensitive videos, it is not supported in mainland China. Netflix is ​​very embarrassing and does not cover the country, although it is very popular in the United States and some European countries. iTunes Store also does not want to think about it. There is no rental movie service in the domestic iTunes Store. Even if Apple has introduced a TV, it will only use the contents of the Mac computer to watch. Netflix also failed to land in China Of course, when Apple TV enters the country, it is impossible to give everyone a TV that cannot be seen. According to SARFT regulations, Apple TV is also bound to cooperate with seven licensees. This way, in addition to product appearance and operating system, In contrast to domestic brands, Apple TV also has to face serious problems of homogeneity in its content. At present, the competition for television content among major manufacturers has entered a stage of intense heating, and they have not hesitated to snatch unicast resources, so Apple will face considerable pressure in this regard. Written at the end: After experiencing rapid development in 2016, OLED technology has gradually matured this year. If Apple's launch of OLED TV products this year is undoubtedly the best time (according to Apple's forcing to launch OLED TV seems logical), plus Foxconn Sharp to build a factory in the United States, it can be said that the apple is worse. But before that, Apple should also know that the television industry is a very mature industry. If you want to subvert the entire television field, the energy and money spent will be incalculable. 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